The Big Challenge Raises Over $14,000!

ATLANTA – Big Brothers Big Sisters of Metro Atlanta (BBBSMA) kicked off the Annual Big Challenge Fundraising Campaign on November 15th, 2023. The Big Challenge is a fundraising campaign that encourages Bigs, Staff, and Supporters of BBBSMA to create fundraising pages for a little over a month to raise crucial funds for our programs.

This year, 17 fundraisers participated in The Big Challenge. Those participants consisted of BBBSMA Staff Members, Bigs, and Board Members. Prizes for our leading fundraisers were donated by corporate partners including REI, Cafe Intermezzo, and Wood’s Chapel BBQ.

From November 15th to December 5th, The Big Challenge raised a total of $14,192! Although The Big Challenge only ran for 6 weeks, you can still visit the page to donate to BBBSMA programs at

In 2023, BBBSMA has served 1,891 children in Metro Atlanta. These children’s diverse needs for mentoring are met in various ways through our One-to-One Community Mentoring, One-to-One Site-Based, Beyond School Walls, and Level Up Middle School Group Mentoring programs.

Outcomes of Children/Littles Served by BBBSMA Mentors/Bigs in 2023:

  • 99% did not become involved in the juvenile justice system.
  • 89% maintained or improved academic performance/school grades.
  • 87% reported decreased or no depressive symptoms.
  • 78% met or exceeded educational expectations.
  • 93% maintained or improved emotional regulation.
  • 91% maintained or improved social competence.
  • 89% avoided risky behaviors and school discipline.

To learn more about our programs and mission, go to For more information on Becoming a Big, go to For more ways to donate, go to To enroll your child in one of our programs, go to

DON’T FORGET, BBBSMA and Macy’s are inspiring a new generation to achieve their dreams this holiday season. Until December 24, donate online or round up in-store through Mission Every One. This social purpose platform supports Big Brothers Big Sisters Littles and plays a vital role in transforming communities.

Big Brothers Big Sisters of Metro Atlanta’s mentoring programs work with volunteers, parents, and families to help create relationships that defend, inspire, and empower the potential that lives within every kid.